Senior Marketing Manager, Social Media

Abridge

Abridge

Marketing & Communications
New York, NY, USA · Sterling, VA, USA
Posted on Oct 5, 2024

Abridge was founded in 2018 with the mission of powering deeper understanding in healthcare. Our AI-powered platform was purpose-built for medical conversations, improving clinical documentation efficiencies while enabling clinicians to focus on what matters most—their patients.

Our enterprise-grade technology transforms patient-clinician conversations into structured clinical notes in real-time, with deep EMR integrations. Powered by Linked Evidence and our purpose-built, auditable AI, we are the only company that maps AI-generated summaries to ground truth, helping providers quickly trust and verify the output. As pioneers in generative AI for healthcare, we are setting the industry standards for the responsible deployment of AI across health systems.

We are a growing team of practicing MDs, AI scientists, PhDs, creatives, technologists, and engineers working together to empower people and make care make more sense.

We are seeking an experienced and skilled Senior Social Media Manager to join our fast-paced, mission-driven team at Abridge. In this role, you will have a direct impact on shaping our brand’s presence across social media platforms, ensuring that our voice resonates with healthcare professionals, enterprise partners and our customers.

You will play a key role in managing and executing high impact social campaign in collaboration with brand, product marketing, events, and creative teams. If you are a detail-oriented, innovative writer with a strong eye for creative who thrives in a fast-moving environment, this position offers an exciting opportunity to help scale Abridge's reach and impact in the healthcare space.

New York-Based Role: This position is based in New York, requiring proximity to key stakeholders and collaboration with in-house teams.

What you’ll do

  • Develop, Manage and Execute Social Campaigns: Plan, launch, and manage large-scale social media campaigns across multiple platforms, including LinkedIn, X, Instagram, and TikTok, ensuring alignment with Abridge’s brand and strategic goals.

  • Content Creation & Writing: Craft compelling, high-quality content, ensuring every post enhances engagement and connection with our target audience.

  • Collaborate with Creative Teams: Partner with design and creative teams to ensure brand consistency across all visuals and messaging, delivering engaging content.

  • Optimize Social Media Strategies: Track, analyze, and report on the performance of social media campaigns, leveraging data insights to optimize reach and engagement.

  • Manage influencers: Identify and manage select healthcare AI influencers to leverage their channels as an extension of the Abridge story and brand

  • Maintain Attention to Detail: Ensure every post is aligned with campaign objectives, maintaining a sharp focus on detail and quality.

What you’ll bring

  • 6+ years of social media experience with proven success in developing, managing, and scaling social media campaigns across multiple platforms.

  • Strong organizational and multitasking abilities.

  • A strong background in communications or content creation, with a demonstrated ability to write content that engages and informs.

  • Familiarity with creative processes and workflows including experience working in Figma

  • Detail-oriented with a focus on quality and efficiency.

  • Proactive problem-solver with a positive, can-do attitude.

  • Strong interpersonal skills with the ability to build relationships across teams.

Why Work at Abridge?

  • Be a part of a trailblazing, mission-driven organization that is powering deeper understanding in healthcare through AI.

  • Unlimited PTO for salaried team members, plus 13 paid holidays

  • Comprehensive and generous benefits package

  • Learning and Development budget of $3,000 per year for coaching, courses, workshops, conferences, etc.

  • 16 weeks paid parental leave, for all full-time employees

  • Flexible working hours — we care more about what you accomplish than what specific hours you’re working

  • Remote work environment

  • Equity for all new employees

  • Generous equipment budget for your home office setup ($1600)

  • Opportunity to work and grow with talented individuals, and have ownership and impact at a high growth startup.

  • Plus much more!

Life at Abridge

At Abridge, we’re driven by our mission to bring understanding and follow-through to every medical conversation. Our culture is founded on doing things the “inverse” way in a legacy system—focusing on patients, instead of the system; focusing on outcomes, instead of billing; and focusing on the end-user experience, instead of a hospital administrator's mandate.

Abridgers are engineers, scientists, designers, and health policy experts from a diverse set of backgrounds—an experiment in alchemy that helps us transform an industry dominated by EHRs and enterprise into a consumer-driven experience, one recording at a time. We believe in strong ideas, loosely held, and place a high premium on a growth mindset. We push each other to grow and expose each other to the latest in our respective fields. Whether it’s holding a PhD-level deep dive into understanding fairness and underlying bias in machine learning models, debating the merits of a Scandinavian design philosophy in our UI/UX, or writing responses for Medicare rules to influence U.S. health policy, we prioritize sharing our findings across the team and helping each other be successful.

Diversity & Inclusion

Abridge is an equal opportunity employer. Diversity and inclusion is at the core of what we do. We actively welcome applicants from all backgrounds (including but not limited to race, gender, educational background, and sexual orientation).

Staying Safe - Protect Yourself From Recruitment Fraud

We are aware of individuals and entities fraudulently representing themselves as Abridge recruiters and/or hiring managers. Abridge will never ask for financial information or payment, or for personal information such as bank account number or social security number during the job application or interview process. Any emails from the Abridge recruiting team will come from an @abridge.com email address. You can learn more about how to protect yourself from these types of fraud by referring to this article. Please exercise caution and cease communications if something feels suspicious about your interactions.